The year 2020 will surely remain an unforgettable year in our lives. The world witnessed the novel Coronavirus (Covid-19) running rampage, with millions of people affected and many dead. All the countries, save a very few, have experienced and are still experiencing the effects of Covid-19. All affected countries have tried to curb the spread of the disease by implementing various steps, including lockdown, social distancing, and more.
Even though the measures that the various governments had adopted was for containing the spread of Covid-19, the effects of those measures were experienced by small and medium businesses, especially those running brick-and-mortar stores. A reduced customer footfall caused them to experience much fewer sales and even most had to close shop for a longer period of time. The businesses able to survive during these times were those running an online store.
Online shopping, though popular today, is a practice that began in the early 1990s, soon after the commercialization of the internet in 1991. The widespread of the internet and the advancement of technology by the 2000s made sure that everyone had access to the internet. This popularised online shopping among the people.
Staying a competitive business in this present world is all down to adopting the latest and newest way of running a business, and it is through the medium of the internet. If you are still wondering why you should start an online business, here are the main reasons:
- Accessibility - The Internet is available everywhere. It is so widespread that all people have access to the internet and the various facilities it provides. So, setting up an online store is the best way to sell your products and services to people across the world. Through online stores, you can sell to multiple countries and earn more profit than selling from a brick-and-mortar store catering to the needs of a small locality.
- Sell Round the Clock - If you are running a brick-and-mortar store, you would probably only run your business for a few hours a day, and not 24 hours. Chances are high that you lose quite a few potential sales during the time your shop stays closed. However, if you are running an online business, your customers can shop from you at any time of the day, from anywhere. They can easily browse through your entire catalog of products to make a purchase.
- Safe - One of the highlights of running an online business is that everything is safe and secure. Online store platforms like Shopify come with the best and latest security features that prevent snooping eyes from stealing valuable and private information from your website.
- Convenience - No more waiting in long queues for making a payment. No more commute to visit the store. Online shopping brings convenience to your customers. They can pay for their order easily at the time of purchase or at the time of delivery. They can shop for the items they need at any time of the day. It is not just convenience for your customers, but also for you.
These are some of the many advantages of setting up an online store. If you wish to enter into an online business, and require expert help and advice, contact ShopExpertz. ShopExpertz is a Shopify development company and a Shopify Expert. We provide excellent Shopify development services that help you launch an online store and grow your online business.